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Local directory and platformRebuild in development

Casero Cancún

Local home services

A local directory that organizes services, providers, shops, and materials to make contact easier around specific home needs.

  • Web
  • Brand
  • Growth
  • Systems
Casero Cancún approved project visual 1
01 / Context

One piece within a larger system.

Casero Cancún starts from an existing WordPress version. Its technical evolution is being built as an independent rebuild and is not presented as a deployed product.

  • Distinct local identity
  • Service categories
  • Provider profiles
  • Clear separation between the existing version and rebuild
02 / The problem

The friction that needed organization.

01

Scattered offer

Finding providers and materials requires navigating different sources.

02

Local trust

Profiles need enough context before the first contact.

03

Technical evolution

The platform must grow without confusing what is operational with what is still being built.

03 / What we built

Connected capabilities, not isolated pieces.

The proposal organizes discovery through categories, profiles, and plans while preserving a direct path between the user's need and the right provider.

01

Directory

An organized entry point to the local offer.

02

Categories

Navigation based on the household need.

03

Provider

Profiles with useful context for decision-making.

04

Shops

A space for related materials and businesses.

05

Plans

A participation structure for businesses.

06

Contact

Direct connection between user and provider.

04 / How it works

A visible journey from beginning to end.

01Need
02Category
03Provider
04Profile
05Contact
05 / System

Two states, one direction

The existing version supports the current presence. The rebuild reorganizes data, profiles, and operations without claiming completion too early.

01Operational WordPress
02Category model
03Profiles and plans
04Next.js + Supabase rebuild
06 / NEXAROQ capabilities

The disciplines supporting this project.

W

Web

Experience, content, and interface.

B

Brand

Identity and visual system.

G

Growth

Discovery and acquisition.

S

Systems

Data, flows, and integrations.

07 / Evidence

Approved material with its status clearly identified.

Identity, evidence, and communication visuals are distinguished without presenting references as product captures, inventory, or operational activity.

Casero Cancún approved project visual 1
Approved real project material.
Casero Cancún approved project visual 2
Approved real project material.
Casero Cancún approved project visual 3Communication visual
Communication visual; it does not represent operational evidence or available inventory.
Casero Cancún approved project visual 4Communication visual
Communication visual; it does not represent operational evidence or available inventory.
Casero Cancún approved project visual 5Communication visual
Communication visual; it does not represent operational evidence or available inventory.
Casero Cancún approved project visual 6Communication visual
Communication visual; it does not represent operational evidence or available inventory.
Casero Cancún approved project visual 7Communication visual
Communication visual; it does not represent operational evidence or available inventory.
08 / Technology

A foundation suited to the problem.

  • WordPress
  • Next.js
  • TypeScript
  • Supabase
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